:: How to Find New Clients! - by Damien Senn ::


Volume 14  | 1536 subscribers  | 102 different countries | 1 March 2006 | Tell a Friend

Welcome to the 51 people who subscribed to 'Up-Starts' over the past month!

If you would like to read this newsletter online please click here.

Contents

Part 1 - Welcome!
Part 2 - Products / Special Offers
Part 3 - Featured Entrepreneur 
Part 4 - Business Quote of the Month
Part 5 - Feature Article 
Part 6 - About the 'Up-Starts' Newsletter

Part 1 - Welcome!

Dear <$firstname$>,

The primary question that most business people ask themselves is

" How can I make more money? "

If you find yourself falling into this category, just for this month only, try asking yourself the following questions....

(1) how can I help more people to get what they want?

(2) who do I need to become in order to take my business to the next level?

(3) how can my business have truly have a positive impact on the world?

I'd be fascinated to hear what answers you come up with!

Take a chance 2day!

Damien Senn

Creating Compelling Futures
Senn-Sational Limited
Ph: +44 (0)793 906 4338
Email: support@senn-sational.com

Part 2 - Products / Special Offers

FREE Teleseminar - From 'Problems to Profits'

(Value £GBP 50 / $US 90)

Michael Breen has very generousley offered my Up-Starts subscribers the opportunity to join him on a FREE teleclass called 'Problems to Profits'.

What you will learn on the teleseminar...

1. understand how problems are set up in the first place;
2. overcome the urge for premature certainty in your solution finding;
3. look at what is rather than what you wish should be;
4. know the solution you are pursuing is the right one;

Date: Tuesday March 14th

Time: 7pm Greenwich mean time (London, UK)

To reserve your spot on the call send an email to info@mbnlp.com

Please note that places are limited.

For more information on Michael, please read the interview below ...

Part 3 - Featured Entrepreneur - Michael Breen

Michael Breen is one of the UK’s leading authorities on Neuro Linguistic Programing. He is a man of great presence with an incredible ability to discover and innovate. He is well known for his work with Richard Bandler and Paul McKenna revolutionising the design and delivery of NLP training in the UK.

His vast experience of applying the techniques of NLP to business have enabled him to develop a set of unique programmes designed to enable you to get the most out of your work life....read more

Part 4 - Business Quote of the Month

“To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity.”

Douglas Adams

Part 5 - Featured Article - How to Find New Clients!

One of the biggest challenges that most entrepreneurial service professionals face is building relationships with potential new clients. The reason for this, whether you're a financial planner, a coach or any other kind of entrepreneurial service professional is that most people will come to you more than a little skeptical about what you can do for them.

Your challenge is to take your prospective clients from this place of skepticism to one of trust. Below are three ideas that will help build trust and attract all the clients that you can handle.

Step 1: Connect to your purpose

If you are serious about creating a professional service practice that fully expresses who you are it is essential that you go deep inside yourself and connect with your true purpose.

Being fully connected with your purpose is one of the best ways to develop trust in the eyes of your prospective clients.

Think very carefully about what inspires confidence in you? Are you inspired by people who know exactly what they want? Or would you prefer to work with someone who isn't quite sure?

If you are truly on purpose, you will be constantly searching for ways to express your purpose through the people that you serve. If you are not on purpose, you will always be on the lookout for something else.

Step 2: Express your purpose to your target market

Once you have connected with your purpose you need to find ways to express it. Aligning your purpose with it's ultimate expression is one of the most powerful ways to build trust in business.

The way you actually choose to express your purpose can take many different forms, but typically it will be through the products and services that you sell.

When planning your product and service offerings, spend time considering whether or not your product or service is

(a) aligned with your purpose
(b) something your target market want to buy
(c) simple enough for you to deliver to your target market
(d) provides you with the opportunity to create an abundant livelihood

Step 3: Engage your target market through conversation.

So how do you actually get people to buy from you once you are engaged in the process of delivering your products and services to the market place? One of the most effective ways to engage your target market is through converstion.

It is very rare that you will be able to inspire enough trust for people to consume your professional services after one contact. In fact, most marketing experts suggest that you will need at least 7 different customer contact points before your prospect is in a space where they are willing to buy from you. (Examples of contact points include a website view, reading a newsletter, an advertisement sighting, a telephone conversation etc)

Finding ways to engage your audience in conversation, whether online or offline, will help facilitate these customer contact points, raise the trust levels you experience with your prospects and ultimately allow the relationship to form.

The Foundation Stones of Trust

It is important to remember that all good relationships are founded on trust. If you're going to be a successful service professional you need to constanly invest in building up the trust levels with your prospects.

If you start this trust building process by connecting deeply with your own purpose, you will not only inspire trust in your potential customers and clients but you will also inspire your own self confidence.

To share your comments on building relationships with potential new customers and clients on the Senn-Sational Blog click here